Create a Campaign

A campaign defines the rules for your referral program — when rewards are given, how much, and to whom.

Campaign Types

Referral Engine supports several campaign types:

• Refer-a-Friend — Classic referral where existing users invite new users
• Ambassador — Power users or influencers with special tracking
• Partner — B2B referrals between businesses

Creating a Campaign

1. Navigate to Campaigns in your dashboard
2. Click New Campaign
3. Choose your campaign type
4. Configure the reward structure (one-sided or two-sided)
5. Set conversion events (signup, purchase, subscription, etc.)
6. Click Create Campaign

Reward Configuration

You can configure rewards for the referrer, the referred user, or both:

// Example reward configuration
{
  "referrer_reward": {
    "type": "credit",
    "amount": 10,
    "currency": "USD"
  },
  "referred_reward": {
    "type": "discount",
    "amount": 20,
    "percentage": true
  }
}